Why Us

Choice, Trust, and Transparency

At Finity Risk, we pride ourselves on identifying any coverage gaps for our clients, providing multiple options for them to choose from, and ensuring that their policies remain aligned with their changing needs through regular Annual Reviews.

We value long-term relationships and the trust that our clients place in us. Our agents in Tampa, FL, Apollo Beach, FL, and Elko, Nevada, are dedicated to providing personalized service and expert guidance on local insurance matters.

As a digital agency, we offer convenient online access to your insurance documents and the ability to make changes to your policy with ease. We have partnered with top-rated insurance carriers to provide our clients with the best coverage options available.

Meet the Team

Heather Morales

Heather loves talking to people about protecting the assets that matter most to them. She prides herself on finding insurance solutions for any situation and need.

As founder of Finity Risk insurance,  Heather designed the agency in 2019 with amazing associates and partners. She has over 10 years of experience in the insurance industry and looks forward to building on her already expansive experience and knowledge of the industry

She enjoys the outdoors and will grab fresh air every chance she gets. Her adventures usually include paddle boarding, hiking, and being near the ocean.

Cassandra Hong

Cassandra is our resident insurance guru. Her attention to detail and passion for helping clients are what ensure her ability to establish the very best insurance policies for our client’s on-going needs.

Cassandra comes from a long and extensive business management background in logistics and has been applying her skills and experience to the world of insurance. She has developed an extensive proficiency in the personal lines P&C business and helps her clients from the first contact to servicing. 

When Cassandra is not originating new policies she is enjoying time camping, rockhounding, exploring calligraphy, photography, and spending time with her incredible family.

Cheryl Stephens

Cheryl is the original insurance master. With thirty-one years in the industry, she can find an answer to any question and enjoys providing those answers to the client in an easy and understandable way.

With Cheryl’s kind, caring, and can-do spirit she has been the go-to for her clients, assisting them with anything insurance, and getting them the best coverage for their needs.

Cheryl enjoys many activities, but the most important thing to her is spending time with her family and grandchildren.

Jennifer Jackson

Jennifer has worked in the insurance field in the Tampa Bay area since 1997. Over the years, the industry has evolved and grown in many ways, but her commitment to customer satisfaction stays the same. She loves providing the best possible coverage for the least expensive price.

In her downtime, Jennifer likes to travel and spend time with her family and friends, loves animals, and is a forever friend of strays.

Heather Marchetta

Heather Marchetta has been a Florida girl for over 40 years and is excited to navigate the unique challenges insurance brings to this great state.
She loves finding the greatest coverages for each unique need and looks forward to growing her knowledge and expanding her responsibilities within the agency.   
When she’s not chatting it up with clients,  she can be found playing with her fur babies!